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Analyze your website url for keyword phrase matching.
Why is a Url so Important to Search Engines?Naturally, people name page urls based on it's exact subject matter. Search engines use this as a very strong indicator as to what a web page pertains to. Make sure you separate your web pages into a concise directory structure with descriptive filenames.
Bad Naming: http://www.yoursite.com/cms/products/index.php?pid=729&siteId=3
Good Naming:
http://www.yoursite.com/products/gardening/retractable-weed-extraction-shovel.html
Why is it important to Analyze for Exact and Partial Keyword Matches?Exact keyword matches are more significant than partial matches since they contain your entire keyword phrase. Exact matches are seen as more deliberate while partial matches are more of a subtle indicator of relevancy. Our
It is not essential to have both exact and partial matches in a url, it's just something you should be aware of.
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